Naked & Famous Denim introduces the Easy Guy Brawler Selvedge, a heavyweight 17oz Japanese selvedge denim designed as the toughest fabric in the SS26 collection. Drawing inspiration from 1940s wartime workwear, this rugged denim focuses on durability, rich texture, and long-lasting performance. Crafted from a blend of new and recycled cotton, it features shorter staple fibres that create a distinctive neppy, uneven surface with excellent fading potential over time. Finished with antique copper hardware and a thick vegetable-tanned leather patch, the Brawler Selvedge is built to withstand heavy wear while developing unique character and contrast with age.